Wednesday, 16 November 2011

Writing Between Genres


I’ve been reading a lot lately about transitioning from one genre of writing to another.  Seems that there are those out there who feel like it’s either or.  What if, in the middle of a transition, you find that halfway through is a great place to be?  I’ve found a very happy place part way between corporate copy writing and book writing (both fiction and non-fiction). The latter is a very new development for me (my first book is coming out in December) and I’ve found the process very stimulating.

I was preparing for a blog interview with my publisher (who wrote a great blog recently about Crossing Genres) and she asked if the process of writing a book had helped with my business. Well, since my ‘business’ is copy writing my answer was a resounding YES! It’s okay to have a niche, or an area of expertise but I am finding that breaking out of that mould every once in a while energises the creative juices and injects a whole new perspective into your writing when you switch back.  Even when writing for corporate communications, it’s important to shake it up every once in a while.

As I work on the marketing plan for my book (@Home in Dubai) that is launching next month and simultaneously juggle my copy writing clients and peck away at my first novel with National Novel WritingMonth (NaNoWriMo), one of the NaNo cheerleaders gave some great advice – just keep writing!  And, that’s what I intend to do.

Anyone else out there found a halfway happy place? How is it working out?  Or, is it?



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