The Author-Preneur – Are you Ready for it? Book review: APE: Author, Publisher, Entrepreneur by Guy Kawasaki and Shawn Welch
“Starting your book is only the first five miles of a twenty-six mile marathon that’s one-third of a triathlon.” APE: Author, Publisher, Entrepreneur If you’re a self-published author or are contemplating taking the plunge (for whatever reason), be prepared for the demand of being an ‘Author-Preneur.’ Actually, it’s not a bad idea to do it even if you’re traditionally published. Start switching your mind-set from, ‘I’ve got to sit down and get a chapter done today’ to ‘I’ve got to sit down and write a chapter today AND post a tweet about my progress, share a sneak preview on Facebook, take that tutorial on how to convert to ebooks, and review the cover design proposals that are sitting in my in-box.’ There are plenty of books, blogs, websites, newsletters and videos out there on how to do it all... some helpful and others not so much. One that I would highly recommend is Guy Kawasaki’s and Shawn Welch’s APE: Author, Publisher,Entrepreneur . It takes you through the entire...